Flex PWR

A short, punchy hiring spot used to recruit college students into a solar-sales summer program.

Arizona + Pennsylvania

Brand Video

The project

Solar sales recruiting

Flex PWR runs a summer-sales program targeting college students looking for high-upside seasonal work. The hiring funnel runs on social — meaning the hiring asset has to do its job in fifteen seconds, on a feed, on a phone, between two pieces of content the candidate cares more about.

We delivered a 14-second vertical-first cut that opens with the offer, shows the people, and closes with a single CTA. Tight enough to ride the algorithm, real enough that candidates apply.

What it delivered

Built to do real work

What this project produced for recruiting, and what each piece does.

Recruiting

Built for the feed, not adapted for it

Vertical-first, paid-ready. Not a long-form recruiting video chopped down badly.

Recruiting

Talks to the actual candidate

College students hear themselves in the film. It's not a corporate culture video pretending to be a recruiting spot.

Recruiting

Lower CPA on the hiring spend

Better creative is the cheapest lever on a paid hiring funnel. Same dollars, more applications through the door.

How it works

From call to delivered in two weeks

01
Book
Thirty minutes. We map the asset to the outcome. No deck, no pitch.
02
Execute
On-site capture with cinema camera and drone. Strategy locks scope before we roll, so the day is execution not exploration.
03
Deliver
Hero film, social cuts, stills, all in your hands, fully licensed, ready to put to work.